Welcome To SolidRocket
Video Ads Agency
SolidRocket Digital Marketing builds marketing funnels for local service businesses with Facebook, Instagram, and YouTube video ads that build awareness and drive leads.
Get StartedVideo Advertising
Why Your Local Service Business Needs Video Ads
Buyers want proof before they reach out. Video ads let you show your work, answer questions fast, and stay in front of the right people until they're ready.
- Authentic
- Memorable
- Visual
Nearly 2/3 of customers buy after watching branded social video, and pages with video convert 20%+ better.
How We Drive Growth With Video Ads
At SolidRocket Digital Marketing, our strategy is simple: identify the issue (or opportunity), demonstrate expertise, and establish trust with engaging visuals before, during, and after your work.
Capture Video Content
We help you collect the right clips that convey expertise and clarity. Simple footage beats "perfect" when the story is clear and the content is genuinely authentic (viewers can tell).
Showcase Your Work
Before-and-after, behind the scenes, and finished walk-through videos demonstrate your value instantly. Visuals deliver quick proof that you do quality work so prospects trust you from the start.
Answer Buying Questions
Short videos can cover price, timeline, and what to expect. That cuts down on back-and-forth and filters bad leads before they waste your time.
Build Trust With Prospects
Video ads, targeting geo, audience, and buying signals, put your work in front of nearby prospects (b2c or b2b). Real projects and real solutions make your message feel real and your brand accessible.
Convince With Social Proof
Capturing video reviews, quick testimonials, and job-site reactions build confidence fast. Hearing from happy customers removes doubt and makes the buying decision easier.
Our Video Ad Strategy In A Nutshell
Video ads grab attention, develop trust, and drive action in a highly targeted way. SolidRocket Digital Marketing creates videos that demonstrate the quality of your work to your highest-value prospects. After launch, we keep improving creative, and refining the campaign to keep your costs low and your lead quality high.
Inspire / Educate To Build Your Brand
Most of your future customers aren't ready to buy today. We earn their attention by answering their questions and showing them what's possible. You look competent and avoid sounding salesy. We make videos that lead with the problem, or the opportunity, then demonstrate your experience at providing the solution, so your service sells itself.
Show Before And After Your Work
Before-and-after clips land in seconds because the proof is visual. No long explanation is needed. We test different hooks, and keep what works. One ad might start with the mess; another starts with the final result. Our goal is always the same: show, don't tell, them why they need you.
Telling Your Brand Story
Buyers don't just choose the cheapest option; they choose who they trust. We highlight what makes you different (your process, standards, values, team, and results). Videos communicate your value, one point at a time. The story unfolds across your social feeds, your YouTube channel, your website, and your Google Business Profiles.
Retargeting And Geotargeted Campaigns
Most leads need multiple touches before they finally convert. Retargeting keeps you in front of people who've demonstrated interest in your business before. Geotargeting focuses spend on the areas that matter most to your revenue. This helps you close more of the leads you already paid for.
Nurturing With Video
Some buyers take weeks to decide, especially on bigger jobs. Video ads nurture trust while your prospects research their options. We rotate proof clips, FAQs, and quick "here's what to expect" videos. You stay top of mind without chasing them. When they're ready, you're the one they call.
Frequently Asked Questions About Video Advertising
These are the questions we hear most from local service businesses looking for help with branding and increasing their visibility with video ads.
Video ads are paid placements that show your video to a targeted audience. You can run them on YouTube, Facebook, Instagram, and other video placements. The right choice depends on your goal (fast demand, or higher intent viewing).
Most video ads are priced by CPM (cost per 1,000 impressions) or CPV (cost per view). CPM can vary a lot based on targeting and platform, often landing somewhere around $4–$30 per 1,000 impressions. CPV depends on what each platform counts as a “view.”
CPM is about reach (getting in front of people). CPV is about consumption (paying when people watch based on the platform's rules). If your video needs time to land, CPV can help. If you need to build awareness fast, CPM can make more sense.
For skippable in-stream ads, Google counts a view when someone watches 30 seconds (or the full video if it's shorter). A click on your ad can also count as a view. For in-feed placements, a view can count after someone clicks your thumbnail or watches inline long enough.
Meta reports a few different play metrics. A common one is a "3-second video play" (the video plays at least 3 seconds, or almost the full length if it's shorter). That's why we track leads and calls, not just views. Your report should match what you actually want: booked work.
In-stream runs inside video content (pre-roll, mid-roll, or post-roll). Out-stream shows in feeds and pages where people are scrolling, and it often auto-plays on screen. In-stream can bring higher intent to watch. Out-stream can give you more reach when people are browsing.