Welcome To SolidRocket
Digital Marketing For Contractors
SolidRocket Digital Marketing is a digital marketing agency for contractors, focused on generating leads and revenue with ads, AI SEO, social media, and video.
Get StartedAre You “Doing Marketing”, But Not Seeing Results?
A lot of contractors are doing marketing, but the pieces don’t always connect. You may have ads running, a website, a Google Business Profile, some reviews, and a few social posts. But if those parts aren’t working together, you can still end up with weak lead flow, poor lead quality, and no clear way to track what is producing revenue.
You Need All Of This, And You Need It To Work Together
Digital Advertising
Get in front of high-value prospects and turn them into leads.
Local SEO
Show up in the map listings at the top of relevant local searches.
AI Search
Show up when locals use search and AI platforms like Google, Claude, and OpenAI to research the services you offer.
Video Marketing
Show your work and expertise, and build trust, across every major digital platform with video.
Social Media
Build high-quality audiences and engage prospects with social media content.
Website Development
Build a custom WordPress website that's lightning fast and optimized to win.
Reporting And Analytics
Track leads in a CRM, gather 1st-party data, and report on monthly progress.
CRM Setup
Set up and configure a CRM with custom fields, brand settings, campaigns, lead forms, deal pipelines, and more.
One Lead Generation System: Multiple Digital Marketing Channels
Contractor marketing works best when every channel supports the same goal: more qualified leads and more booked work.
Here’s how SolidRocket brings the pieces together:
Drive Leads
Landing pages, forms, calls, quote requests, Google Ads, local SEO, and search visibility help turn attention into real inquiries.
Increase Brand Recognition
Increase visibility in search, social, video platforms, and through advertising at every stage of the buying process so people don't just find you, they know you.
Build Trust
Video, reviews, social proof, project content, before-and-after photos, service pages, and strong local visibility help buyers feel more confident before they call.
Generate Revenue
ROI tracking, lead quality review, budget decisions, and campaign optimization help you focus on the jobs that actually grow the business.
Gather Data
First party data collection, custom targeting, lookalikes, mailing lists, and social media audiences improve targeting and marketing effectiveness over time.
Get More Leads For Your Contractor Business
SolidRocket doesn’t treat Google Ads, SEO, video, websites, and social media as disconnected services. Each piece supports the same goal: more qualified leads, better visibility, stronger trust, and clearer revenue tracking. And by putting them together we create multi-channel marketing campaigns that deliver much better than average results.
Google Ads For Contractors
Google Ads helps you reach people who are already searching for contractor services. Your ads will drive leads almost immediately, allowing SEO, video, and local visibility to build over time.
Good for:
- Emergency repair leads
- High-value project leads
- Service-area expansion
- Seasonal demand generation
- Fast lead flow while SEO builds
Local SEO For Contractors
Local SEO helps your business show up when buyers search near you or inside the cities you serve. While ads drive leads fast, local SEO drives down your cost to acquire new customers over time.
Good for:
- Ranking higher in Google Maps
- Improving Google Business Profile visibility
- Building city and service-area relevance
- Increasing calls from local searches
- Supporting multi-location or multi-service growth
AI SEO
AI SEO uses optimized content to attract attention, citations, and recommendations from search engines and show up when people ask AI questions about your services.
Good for:
- Service pages
- Location pages
- Organic visibility
- Internal linking
- Content strategy
- Technical cleanup
Video Marketing
Video helps buyers see your work, hear your expertise, and understand your process before the sales call. After a few months, your prospects start mentioning the videos they've already watched at your appointments.
Good for:
- Project walkthroughs
- Owner-led FAQ videos
- Before-and-after videos
- Service explainers
- Social proof
- Short-form social content
Social Media Marketing
Social media helps your business stay visible and familiar while prospects are comparing options and lets the customer get to know your leadership, your team, and the way you work.
Good for:
- Demonstrating expertise
- Humanizing your brand
- Reaching local audiences
- Sharing social proof
- Engaging with prospects
- Building rapport
- Brand awareness
Website Development
Your website should turn traffic into calls, forms, quote requests, and booked appointments. It should look good too, but what matters most is how it's optimized for search and for conversion.
Good for:
- Conversion rate optimization
- On-page / technical AI SEO
- Landing pages for ad campaigns
- Local service pages
- Fast, mobile friendly design
- Lead form optimization
- CRM integration
Ready to grow? Get more qualified leads for your business.
Tell us about your goals and we'll help you build a marketing system that turns attention into revenue.
Your First 90-Days
The first 90 days are about building the foundation, launching the right channels, improving lead quality, and creating a clear path for growth. The scale of your results depends on your business and your market, but our process is designed to jumpstart your momentum early to create the runway for building marketing assets that compound over time.
Days 1-30
We focus on tracking, campaign setup, message clarity, website review, and priority channel launch.
What this looks like:
- Auditing current marketing
- Reviewing website and conversion paths
- Setting up or cleaning up tracking
- Identifying priority services and locations
- Launching or rebuilding Google Ads
- Reviewing Google Business Profile
- Building initial reporting structure
All with the goal of setting you up quickly for long-term success: A solid foundation and the first version of a lead-generation system that's designed to drive you quality leads in the next 30 days.
Days 31-60
We improve lead quality, adjust campaigns, strengthen local visibility, and begin social media engagement and content distribution.
What this looks like:
- Optimize ads based on early lead data
- Improve landing page conversion paths
- Adjust keywords, locations, and offers
- Strengthen GBP content and categories
- Begin video or content distribution
- Review call quality and form submissions
- Refine budget allocation
Here we start to get more useful lead data, campaigns are optimizing, and we get a clearer picture of what is working.
Days 61-90
We double down on winning channels, refine budgets, and work our way up the marketing funnel (from ready to purchase buyers to those still thinking and planning).
What this looks like:
- Expand campaigns that produce qualified leads
- Improve service and location pages
- Add supporting content or video assets
- Strengthen follow-up systems
- Report on lead source and quality
- Plan next 90-day growth priorities
By this point we have a stronger, more predictable marketing system that’s ready to scale and grow.
Case Studies
Real results from real businesses that we've helped grow with our digital marketing services
900% More Leads In 12 Months (Frisco, TX Landscape Designer)
- 9/10 qualified leads are from marketing.
- 900% lead volume growth over 12 months
- 85% improvement in brand awareness
- 10x ROI after 12 months
We helped this Frisco, TX landscape designer launch their first marketing campaign, with a new website, content, Google Ads campaign targeting “near me” searches, and social media presence. The result was a 10x increase in lead volume over 12 months, with 90% of leads coming from marketing. The ROI after 12 months was more than 8x.
90%+ Increase In Lead Volume In 3 Months (Masonry Repair Contractor)
- 90%+ increase in appointments booked
- 3x more traffic to Google Business Profile
- 50%+ top placement in paid search
- 9x return on ad spend after 3 months
This DFW masonry repair contractor told us they needed to scale their leads fast and were ready to handle the volume. We ramped up Google Ads across several campaigns using highly relevant “phrase match” keywords. This approach allowed us to maintain a low cost per lead while scaling. The result was a 90%+ increase in qualified lead volume in 2 months.
20% More Attendees In 90 Days (Merch Printing Company)
- 6,800 prospects emailed cold outreach
- 5 touchpoints per prospect
- 5% click through rate on cold traffic
- 20%+ increase in attendance
This merch printing company wanted to grow attendance to their annual promotional merchandise show. We executed a multi-channel digital marketing strategy focusing on paid advertising and email cold outreach, leveraging enriched data from vetted sources. The result was a 20% increase in VIP attendees and 4 relationships with new prospects.
The SolidRocket Growth System For Contractors
We deliver millions in revenue each year for our contractors with a simple, repeatable growth system that generates the steady supply of qualified leads our clients need to stay profitable and growing.
Step 1: Diagnose
We identify what is blocking lead flow, where opportunities are being missed, and which channels should be prioritized first.
Step 2: Build
We improve the foundation: campaigns, landing pages, website structure, tracking, CRM, local SEO, and content assets.
Step 3: Launch
We put traffic and visibility channels in motion. In many cases, ads create immediate momentum while SEO and content begin compounding.
Step 4: Measure
We track calls, forms, lead sources, campaign performance, and lead quality by channel and campaign to improve optimization.
Step 5: Optimize
We refine campaigns, pages, messaging, budget allocation, and follow-up based on what is producing real opportunities.
Step 6: Compound
We continue building visibility, trust, and authority over time so your business becomes easier to find and easier to choose.
Questions Contractors Frequently Ask About Digital Marketing
These are the questions we hear from contractors on their search for a digital marketing agency that can help them drive traffic and leads.
Most contractors need a combination of Google Ads, local SEO, website optimization, review management, social media, and eventually video marketing. Where you should start depends on your market, budget, current visibility, and need for immediate leads.
Google Ads can often create movement faster than SEO because it reaches people already searching for services. SEO, video, and local content usually take longer, but they can build stronger visibility and trust over time. SEO typically takes 90-180 days, while broader visibility from SEO, video, and local content often builds over 6-12 months.
If you need leads quickly, Google Ads is often the best starting point. If your local visibility is weak, local SEO is essential. For most contractors, the best long-term strategy uses ads, SEO, social media, and video together in multi-channel marketing campaigns.
The right budget depends on your trade, market, competition, average job value, close rate, and growth goals. Growing companies are typically recommended to spend between 5-10% of gross revenue on marketing. Contractors need to spend enough to drive leads, increase visibility, and build brand recognition, which may mean at least $4,000-$6,000 per month in competitive markets.
SolidRocket works best with contractors and local service businesses that have capacity to grow, can handle new leads, and want a connected marketing system rather than single-platform tactics. Our best clients are local service businesses trying to grow aggressively and need a steady pipeline of new business.
Yes. A common starting point is auditing the current campaigns, website, tracking, Google Business Profile, content, and reporting to identify where the system is breaking down. From there, we implement our growth system and work toward improved results within a few months.
Video is not always the first priority, but it can become a major trust-building asset. It helps prospects understand your process, see your work, and feel more confident before contacting you. Video can also show up in search, and many buyers want to see examples before they reach out.
Lead tracking can include call tracking, form tracking, CRM pipelines, campaign source tracking, landing page data, and reporting around lead quality. The goal is to see which channels are creating real opportunities, not just traffic.
SolidRocket focuses on building a connected lead-generation system for local service businesses. The goal is more qualified leads, better visibility, stronger trust, and clearer tracking.
SolidRocket reviews your business, market, current marketing, and growth goals. From there, the goal is to identify what should happen first, which channels matter most, and what your first 90 days should look like.